Monthly Archives: May 2012

Archive of posts published in the specified Month

Mobile Phone Shoppers Show Growing Preference for Text Marketing

One in five respondents has made an online purchase on a mobile phone The maturation of the mobile phone market has put a powerful shopping tool in the hands of an ever-growing number of consumers. And recent research shows that they are taking…

Facebook Page Manager App

One of the gripes that I have about Facebook’s mobile apps are that the service has simply too many features to pack into one mobile experience. I was really stoked when Facebook Messenger was released, because it made complete sense to focus in on that…

Beyond Adwords – 4 other search services you should know about.

While there’s no arguing with the fact that Google’s Adwords program is the dominant player in the PPC industry, it’s by no means the only option when it comes to paying for website traffic. In fact, the size of the Google Adwords program…

Yamaha Sees Huge Growth in Traffic to Mobile Sites

By Chantal Tode May 10, 2012 The Yamaha mobile site Yamaha saw its mobile traffic jump 300 percent in a year after launching two HTML5-based mobile sites for its watercraft vehicles. The recreational vehicle manufacturer wanted to create a unique mobile experience that would…

Atlassian and Apple.

By Mark Fidelman There are only 3 enterprise-gradetechnology products I’ve ever seen that sell themselves. Two of them are from Apple; the other is from Atlassian. How many Apple salespeople have ever called you to sell you the iPhone, or iPad?  Zero. How many Atlassian…

Facebook Privacy Controls?

Investigation Looks at Data Collection through the Biggest Social Network; Nine Ways for Consumers to Protect Themselves YONKERS, NY — Nearly 13 million U.S. Facebook users do not use, or are not aware of the site’s privacy controls, according to a new Consumer…

Mobile Apps – Fun or Functional?

Latest research shows how preferences for apps differ for smartphone and tablet owners. London, 3 May 2012 New research by leading online research provider, Lightspeed Research (part of Kantar and WPP) shows social apps such as Facebook are used most frequently by smartphone owners…

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