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Tesco nails mobile shopping with QR Code virtual store

June 29th, 2011 No comments

Tesco has used mobile phones to create what might be the most clever use of mobile barcodes I have ever seen. By combining QR Codes, smartphones and Tesco’s existing home delivery service, it has transformed a South Korean subway station into a convenience store.

What’s the story?
In Korea, Tesco calls itself Home Plus – and it has a hard time competing with its biggest rival, E-Mart, mainly because E-Mart has a far greater number of retail locations than Tesco could hope to catch up with anytime soon. So Tesco decided to apply technology to the problem, and came up with a really smart solution: virtual shops.

Tesco has placed large billboard-style ads in a metro-station in South Korea. The ads are designed to look like shelves in a grocery store – as you pass by, you see the goods lined up as if you were in a store:

Every item has a QR Code beneath it. To add the item to your shopping basket, you simply scan the QR Code with your phone. When you’ve finished shopping, you send your list to Tesco’s on-line delivery service, and they will bring it straight to your house for you.

Tesco claims that the trial they ran was a massive success, and drove a spike of sales to their on-line store.

What we think?

I think this is a phenomenal idea. And while it has a very specific target audience, that audience is one that should react with great appreciation to a service ilke this; I am talking about public commuters. I’ve been a member of that audience before: waiting for a commuter train every morning and evening to whisk me from home to work and back again. Commuting like that is absolutely shattering. By the time you get home in the evening (probably late in the evening), the last thing you want to do is worry about your grocery shopping. How fantastic would it be if you could integrate your shopping with your actual commute, and have it delivered to your door shortly after you get home? The answer is “extremely fantastic”.

I’ve always felt that one of the reasons QR Codes have been slow to get off the ground in Europe and America is because they lacked a killer application. Almost everyone has a camera phone capable of running barcode scanning software – you don’t need a smartphone to work with QR Codes. This idea seems like a killer app to me. With proper marketing built around it, it’s not something that could only work in a high-tech society like South Korea. I strongly feel this is something that could work in any city with a large enough population that commutes via public transport.

Article originally published in GoMoNews

The Web Is Shrinking. Now What?

June 26th, 2011 No comments
We all read the statistics every week documenting the meteoric new growth areas of the Internet, and they are impressive:

Online video is exploding, with annual user growth of more than 45 percent. Mobile-device time spent increased 28 percent last year — with average smartphone time spent doubling. And social networks are now used by 90 percent of U.S. Internet users — for an average of more than four hours a month.

None of this is a newsflash. Every venture capitalist, Web publisher, and digital marketer is hyper-aware of these three trends.

But what’s happening to the rest of the Web?

The Web Is Shrinking. Really.

When you take these three growth areas out of the picture, the size of the hole left behind is staggering: the rest of the Web — the tried and true core that we thought would have limitless growth — is already shrinking.

Here are the facts:

When you exclude just Facebook from the rest of the Web, consumption in terms of minutes of use shrank by nearly nine percent between March 2010 and March 2011, according to data from comScore. And, even when you include Facebook usage, total non-mobile Internet consumption still dropped three percent over the same period.

We’ve known that social is growing lightning fast — notably, Facebook consumption, which grew by 69 percent — but now it’s clear that Facebook is not growing in addition to the Web. Rather, it’s actually taking consumption away from the publishers who compete on the rest of the Web.

And just what is the rest of the Web?

I have been calling it the “document Web,” based on how Google and other Web architectures view its pages as documents, linked together. But increasingly, it might as well be called the “searchable Web” since it’s accessed predominantly as a reference, and navigated primarily via search.

And it’s becoming less relevant.

In the last year, Facebook’s share of users’ time online grew from one out of every 13 minutes of use nationwide, to one out of every eight. In aggregate, that means the document Web was down more than half a billion hours of use (that’s more than 800 lifetimes) this March versus last March. And in financial terms, that represents a lost opportunity of $2.2 billion in advertising inventory that didn’t exist this year.

The Creation of a New, Connected Web

The change in the Web’s direction is a clear indication to me that we aren’t just in the midst of a boom for new interaction modes, but rather in a generational overhaul of the Internet.

What replaces the declining searchable Web is a new and “fully connected” digital life. You may have heard this before. After all, the promise of the Web was to connect pages with hyperlinks. Well, this time, “connected” means much more. It means the Web connects us, as people, to each one of the individuals online; and those connections, ultimately, extend from one of us to all of us.

Just as significantly, this all happens in real time, and at nearly all times.

And here’s what’s different when you connect people, as opposed to pages: Now, the Web knows who we are (identity), is with us at all times wherever we go (mobile), threads our relationships with others (social), and delivers meaningful experiences beyond just text and graphics (video).

The connected, social Web is alive, moving, proactive, and personal, while the document Web is just an artifact — suited as a universal reference, but hardly a personal experience.

The Social Web Versus the Searchable Web

Analytical explanations — increasing smartphone penetration, bandwidth availability, and technology sophistication — fill in some of the gaps as we try to understand this sea change, but they fall short.

Something larger is afoot, and it’s not about science or technology. Rather, as human beings, we have changed how we fit the Internet into our lives.

And the nature of the Web is changing to match. The old searchable Web is crashing; while the new connected, social Web is lifting off.

The implications for publishers are massive.

The last decade has been defined by the rise of Google as the nearly limitless supplier of traffic to digital media properties. And so a generation of digital media publishers developed and followed the same playbook: create lots of content around top keywords, engineer for search engine optimization (SEO) and expand the surface area in search engines to reach more users. The objective was to catch visitors in their net; expand reach — as measured by ComScore — look more impressive to advertisers and capture more demand.

The landscape is changing, and fast.

SEO’s strategic value is quickly fading as Google’s growth slows and its prominence in distribution slides away. In its place, Facebook has become the wiring hub of the connected Web — a new “home base” alternative to Google’s dominance of the last decade. Facebook began receiving as many visits as Google in March 2010, and already garners more than three times as many minutes as Google each month from users, according to comScore. Looking ahead, the best projections of U.S. online reach indicate that Facebook will surpass Google on that metric in less than a year, too.

And with this change, the nature of the relationship between users and publishers is being altered fundamentally — and perhaps forever.

Search offers a utility relationship, connecting users to content for the briefest of transactions; typically, it provokes users to just one pageview so they can find a piece of information, and then they move on.

But social discovery builds a relationship. Leveraging social endorsements and an environment of serendipitous discovery, consumers meet publishers in a meaningful context. As a result, the relationship that forms is stronger — and, more importantly for publishers, it’s branded.

Unlike the ecosystem set up by Google, where the search engine ironically intermediates between users and the objects of their queries (so that users reinforce their loyalty to Google, far more than to the publisher), in the world of social publishing, the Facebook hub enables a direct, if constrained, relationship between users and media brands.

The results — at least for my own company, Wetpaint — are that social media brings more qualified eyeballs and retains them. People who come via social media stay longer on the first visit; and they are more likely to come back sooner and more frequently. Overall, our visitors from social networks have a relationship that’s several times stronger — and several times as valuable when measured in engagement, pageviews, and revenues — than the relationships people form when then arrive through search.

The Human Connection

But it’s not just a change in mechanics. It’s a change in our human relationships.

Lewis D’Vorkin, the Chief Product Officer at Forbes, speaks of it when he and Alex Knapp talk about “live” media, quantum entanglement and mutually rewarding relationships that bind authors and readers on the new connected Web. It’s a sense of the Web moving from static published reference to living digital companion.

But there’s even more, and this vast change foreshadows bigger and better impacts on our lives. The greatest innovators in social media are driving exactly along that edge today. As one friend commented recently on the full potential of connected lives, by being joined more closely together, we can increase empathy and meaning, while decreasing isolation.

Toward a Fully Connected Future

Admittedly, we’re early in the replacement cycle when it comes to the connected Web. Even for strong connected Web performers like Huffington Post, Wetpaint, and others, the sum total of traffic from Facebook, Twitter, video, and mobile may add up to only half the total, or less.

But the trend has tipped, and with that tip has come both the business necessity and the human impact potential of elevating the relationship.

As the document Web of old shrinks, the new connected Web expands and delivers experiences that make our time online more effective, efficient, and enjoyable.

And that changes the role of companies on the Web from mere content publishers or providers to truly connected digital partners for real people.

This article was originally published by All Things Digital.

Published on June 23, 2011
by Ben Elowitz

Ben Elowitz (@elowitz) is co-founder and CEO of web publisher Wetpaint, and author of the Digital Quarters blog about the future of digital media. Prior to Wetpaint, Elowitz co-founded Blue Nile (NILE). He is an angel investor in media and e-commerce companies.

 

Categories: Facebook, google, Social Media Tags:

Lookout Skype! Here comes Google.

June 25th, 2011 No comments

Heads up, Skype.

Shortly after releasing software for audio and video chat as an open-source project called WebRTC as open-source software, Google is beginning to build it into its Chrome browser.

The real-time chat software originated from Google’s 2010 acquisition of Global IP Solutions (GIPS), a company specializing in Internet telephony and videoconferencing.

The obvious beneficiary for the project is Gmail, whose audio and video communications ability today requires use of a proprietary plug-in. Gmail chat is getting more important as Google’s VoIP (voice over Internet Protocol) efforts mature and integrate with the Google Voice service.

But Google has higher hopes that WebRTC will be used well beyond Gmail. Rather, it hopes WebRTC will become an incarnation of a nascent Web standard for videoconferencing and peer-to-peer communications and for the necessary underlying network communication protocols. In an introductory blog post, Google said it released the technology as open-sourceroyalty-free software and pledged to work with other browser makers Mozilla and Opera on the real-time chat project.

If Google and allies succeed in establishing the technology and building support into multiple browsers, that would mean anybody building a Web site or Web application could draw upon the communications technology. In other words, anyone could build a rival to services, such as Skype, with just a Web application.

Google is a prominent advocate of the idea of Web-based applications and the cloud computing approach it enables. Web apps more easily span different computing systems–not just Windows and Mac OS X, but also a profusion of smartphones. Google therefore is working hard to try to catch Web apps up with what native apps can do already. Ultimately, the company stands to profit by encouraging more people to lead an online existence where they’re more likely to perform Google searches and perhaps pay for Google services such as Google Apps.

The WebRTC software soon will begin arriving in Chrome.

“Our goal is to enable Chrome with Real-Time Communications (RTC) capabilities via simple Javascript APIs [application programming interfaces],” Henrik Andreasson, a Google programmer from GIPS, said in a mailing list message Friday. “We are working hard to provide full RTC support in Chrome all the way from WebKit [the open-source browser engine on which Chrome is based] down to the native audio and video parts.”

WebRTC uses two audio codecs from GIPS, iSAC for high-bandwidth connections and iLBC for narrowband connections. (A codec is software used to encode and decode streams of data such as audio and video.)

For video, WebRTC uses Google’s VP8 codec, another open-source, royalty-free technology the company acquired and released in an effort to lower barriers for new technology on the Web.

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Read more: http://news.cnet.com/8301-30685_3-20072845-264/google-building-skype-alike-software-into-chrome/#ixzz1QHKTXEid

Categories: google Tags:

Social Media Doesn’t Guarantee Social Business

June 20th, 2011 No comments

It seems like you can’t go a day without seeing another story on social networks, social media, social marketing…the list goes on and on. Although sites like Facebook, LinkedIn and Twitter have been around for years, businesses are just starting to figure out how social plays a role in their business.

To date everyone has been clamoring to build a presence. The focus has been on marketing activity but lacked the tie to true businesses objectives. Many marketers got a pass on the measurability of social with excuses like “it is simply too new”, “we can’t be left behind” or “there is no way to measure the impact.”

In my opinion, we are exiting a time of social media experimentation and moving into an era of Social Business. Organizations (and not just marketers) will seek to integrate social into the business but must do so in a measured fashion, with alignment to the core objectives. The time has come for organizations to realize that “social” is not a tactic, it is strategic to the business. That concept will scare many executives. Those executives will take the path of their counterparts that missed the wave created by e-Commerce. Meanwhile, the innovators will recognize the opportunity, build successful programs and set their business on a new path as a result.

Before we go any further lets take a minute to define Social Business. While the definition is simple, the execution can be challenging without the right sponsorship, alignment and technology.

Social Business:  Cultivating relationships to drive measurable business results

In reality this concept is nothing new. However, the execution of social business has been turbo-charged thanks to the social platforms like LinkedIn, Facebook and Twitter. With these new channels, relationships become more visible, networks expand, insight gets driven from information and as a result relationships become more effective and our ability to tap into their power becomes more efficient.

Now before you start thinking that this “social thing” is a fad let me remind you of a few statistics:

  • Facebook now has over 650mm members and those members make 80,000 wall posts and 500,000 comments every minute.
  • LinkedIn has surpassed the 100mm member mark and is growing faster than ever (and they are going public this year)
  • Twitter has over 175mm users and continues to be the place where news breaks first

But let’s be clear – this isn’t about Facebook, LinkedIn or Twitter. This movement is all about people. The entire world is going social and these technologies are accelerating that movement. The new “Web” will made up of people, not sites. How will this change your business? Are you ready to capitalize on the opportunity?

For organizations, social does have a risk of falling by the wayside if you don’t take the proper steps to integrate it to your business. It all starts with defining the appropriate objectives, deploying programs to maximize results and having built in mechanisms to measure, analyze and improve.

If your team brings you friends & followers, push back and tell them you want relationships. If they bring you likes and re-tweets, push back and tell them you want business engagement. If they bring you sentiment and conversations, push back and tell them you want revenue. It’s imperative that businesses take social initiatives to the next level by moving beyond indirect metrics and start tying results to the bottom line.

Article reprinted from Socialware

Categories: Social Media Tags:

Apple Recalls Verizon IPad 2 Tablets

June 11th, 2011 No comments

Apple Inc. (NASDAQ:AAPL) announced that it is recollecting an extremely small number of iPad 2tablet computers to eradicate a manufacturing fault that stop some users from connecting to the VerizonWireless network.

Apple Inc. (NASDAQ:AAPL), on Friday reported to different sources that it has recalled a very small number of Verizon iPad 2 models after the items were unintentionally shipped with the same electronic serial numbers. The numbers, publicly known as mobileequipment identifiers (MEIDs), are significant in the activation of gadgets that were use under Verizon’s cellular network and are intended to be sole to the individual device.

Trudy Muller, a spokeswoman for Cupertino based Apple company, stated yesterday that the recall only comprise in devices of the Verizon network. She added that the company will change those tablets with new ones but refused to say how many clients were affected.

An Apple agent announced on Friday that duplicated MEID numbers were sparked onto a very small number of iPad 2 units for the Verizon 3G networks,”

Although most of the devices which were involved were still in the procedure of striking the market, a few had already established their way into customers’ pockets.

Word of the issue had been published on various Apple fan blogs, including 9to5Mac. As Apple declined to indicate the number of iPads involved, 9to5Mac claimed that one store sent back more than 100 tablets.

Apple made an announcement at its developer conference on Monday that it has sold 25 million iPads since the genuine tablet was published last year and some analysts supposed that it could sell another 8 million this quarter. However, there have been some problems along the way, including a lethal May 20 explosion at a Foxconn plant in China, which is thought to be manufacturing the iPad 2.

Categories: mobile applications Tags:

Ten features that might appear in iOS 5

June 3rd, 2011 No comments


Apple will talk about iOS 5 at WWDC, but what changes can you expect to see?

iOS 5 may share the stage with Mac OS X Lion during next Monday’s Worldwide Developer Conference keynote, but Apple’s two operating systems arrive at the developer get-together in very different states. The latest Mac OS X update has already gotten its own on-stage preview and seen multiple developer releases come and go. iOS 5, in contrast, remains shrouded in Apple’s customary invisibility cloak. The mobile OS update is what a former government official might call a “known unknown.”

We’ve detailed what you can likely expect from Lion’s debut, but for iOS 5, we’ve had to don our deductive reasoning caps and venture hypotheses as to what, exactly, Cupertino has in store—and whether the new version will address any of iOS’s current shortcomings.

In the past, we’ve written about the big picture items we’d like Apple to roll out, as well as some of the subtler changes, but as we all know, Apple will do what it wants to. And so, in advance of the big show next week, we thought we’d run down ten features that we think might be coming to iOS, along with their relative chances for making Apple’s cut.

  • Notifications: Make no bones about it, if there’s one thing we hope to see in the next major version of iOS, it’s an improved notifications system. iOS’s current use of alerts and notifications is functional—but only just. The one-dialog-at-a-time approach can lead to a cavalcade of alerts, when all you want to do is check your e-mail. Not to mention that all too often you find yourself accidentally having dismissed that one note you wanted to read.

    Notify the family: iOS’s modal dialog boxes feel decidedly old school these days.
    Palm’s webOS and Google’s Android operating systems have both dealt with this challenge in a better—if still imperfect—fashion, providing unobtrusive and expandable trays to keep track of notifications and allow users to deal with them when they see fit.

    The question is what such a system will look like on the iPhone. Far be it from Apple to merely ape what its competitors have done. In true Cupertino fashion, we expect to see a clever solution that fits with iOS’s design ethic, though we’d also wager there will be a few ways in which it falls short of our hopes and dreams. Chances: Likely.

    Cloud integration: As we’ve already heard, at least part of the WWDC keynote will be devoted to Apple’s new cloud services offering, cleverly dubbed iCloud. We can’t imagine the company would roll out any sizable initiative of this sort without tying the service to its insanely popular mobile platform, but the question remains what that integration will look like. The inclusion of some sort of media streaming seems a no-brainer, but will it also include file sync capabilities? We’d certainly hope so; dealing with moving files between your iOS devices and your Mac feels decidedly last century, and if iCloud is even partially the MobileMe successor that we’re hoping for, then it will replace Apple’s flawed iDisk with something that looks a lot more like the super-successful Dropbox. Chances: Bet on it.

    Portrait of discontent: Mail’s portrait orientation in iPad is awkward. Why not a split-pane view?
    Mail improvements: Of all of the core iOS apps, Mail has arguably gotten the most love over the years. It seems like every major iOS update has improved Mail in some fashion, and that’s no shocker; not only is checking e-mail one of the most common tasks people use their iPhone for, it’s also probably the one included app for which there really isn’t much in the way of third-party competition.

    So what’s left to add to Mail? Well there are plenty of candidates, including the ability to flag messages, the ability to mark multiple messages as read, sending messages to contact groups, and the inclusion of multiple signatures. An overhaul of the portrait view for Mail on the iPad wouldn’t go amiss either.

    While not all of these will find their way into iOS 5, given the history of Apple’s frequent revisions to Mail it’s a good bet some of them will. Chances: Some Mail updates likely.

    Now tweet this: If rumors are true, expect to see Send to Twitter joining the ranks of these options in iOS 5.
    Systemwide Twitter integration: A late entry to the field, prompted by rumors last week, is that systemwide integration with social-networking service Twitter will appear as part of iOS 5’s underlying technologies. This might manifest in a couple of ways: As an option in the Camera app for sharing pictures and videos to the service, for example, and also as an API for developers to add Twitter integration to their own app. Right now, that process requires programmers to reinvent the wheel every time, and with Twitter’s new, more stringent third-party client rules, it’s only going to become more onerous. But if Apple and Twitter strike up a deal, it might become easier for everybody all around. Chances: Mixed.

    Expanded voice recognition: iOS’s Voice Control feature debuted in 2009’s iPhone 3GS. It was a welcome feature, as up until that point, you had to spend time fiddling with your phone if you wanted to make a call—not a particularly safe practice if you were, say, driving a car. But Voice Control is limited, and looks especially paltry when stacked up against Google’s Android platform, which allows you to use your voice pretty much anywhere you can type. Now, I have no desire to start whispering seductively to my smartphone, as one of my Droid-toting friends is fond of doing, but with Apple’s 2010 acquisition of personal assistant software Siri and rumors of a deal with speech-recognition specialists Nuance, signs do seem to point to expanded voice recognition throughout iOS—and that’d be the talk of the town. Chances: Fair to middling.

    Background downloading API: It sounds a bit technical, but before your eyes glaze over, let me explain how this is just what you’re waiting for. iOS 4 introduced the ability for apps to take advantage of a finite number of background tasks—that’s how Pandora can keep streaming even when you’re checking your Mail or how you can keep talking on Skype while you check something on the Web. But the one thing that the third-party apps can’t do is just download information in the background. So your tweets don’t get updated until you launch your Twitter client, your feeds don’t refresh until you launch your RSS reader, and so on. There’s no reason Apple couldn’t decide to implement a system where apps register their request for new information, and then download said information when the system is idle. Does that mean Apple will actually do it, though? Chances: Maybe, just maybe.

    Game of the year: Game Center has promise, but fails to deliver as a social service.
    Game Center 2.0: iOS’s answer to Xbox Live rolled out in iOS 4.1, and while it’s finally started to see some traction from game developers, the service’s shortcomings have become all too apparent. A lack of built-in messaging, no persistent location for missed invites, lackluster customization and social features—all of this add up a screaming need for a major revision. iOS has become a major game platform, and Apple needs to go beyond just acknowledging it to outright embracing it. While the company’s at it, it should look to step up even further and add a service that lets you sync your games between iOS devices. And, dare we even suggest the idea, how about a Game Center for Mac? Chances: Low, but fingers crossed.

    A plethora of folders: Springboard was great when there were a dozen apps, but it gets unwieldy with a hundred or so.
    Springboard revisited: You might call iOS’s Home screen one of its most iconic features, but it’s also gotten a bit long in the tooth. Even iOS 4’s addition of folders only have barely helped most iPhone users tame their proliferating apps, and if you’re a serious app user, then you know this more than most. It’s time for Apple to admit that the Springboard, as the Home screen’s behind-the-scenes system is dubbed, was designed for a world with just a dozen or so apps and is out of its depth when the App Store offers around half a million. The place to take a cue here, surprisingly enough, might be Microsoft, which has really tried to focus its Home screen in the Windows Phone 7 OS on what people want to do when they pick up their phones. But reversing the polarity on Redmond’s copy machine might be a tough pill for Apple to swallow, especially when it’s already committed to bringing the same experience to the Mac OS with Launchpad. Chances: Not looking good.

    FaceTime 3G: Every Apple device has FaceTime these days, from your iPhone, to your iPad, to your Mac. But in every case, it’s still limited to when you have a Wi-Fi connection. When it announced the video chat feature at last year’s WWDC, Apple said it would investigate bringing the feature to 3G connections too, so why not now? Then you can have lovely video conversations with your family and friends no matter where you are. Then again, given the sometimes shoddy connections we’ve seen over Wi-Fi, 3G might still be a ways off. Chances: Don’t bet the farm.

    Widgets: You might group this with notifications or a Springboard refresh, but what the heck? Let’s break it out. Wouldn’t it be great if you could glance at your iPhone’s lock screen and see an assortment of useful information? I’m thinking of things like the weather forecast, the status of your stocks, any missed e-mails or calls, the latest breaking news, and so on. Think of all the information you could garner without even delving into apps. Great, right? Sounds like Mac OS X’s Dashboard, only perhaps even more useful. Well, I’d find it handy anyway, and why shouldn’t Apple cater to me? Chances: The same as a snowball’s in hell.

    Of course, these are only just a few selections that skim the surface of what a major iOS update might include, and Apple has been known to come up with a surprise or two in its time. We’ll know a lot more about iOS 5 come Monday morning—and probably have an updated wish list of features come Monday afternoon.

    Serenity Caldwell contributed to this story
    by Dan Moren, Macworld.com

    Categories: mobile applications Tags:

    One Click Facebook like Button

    June 2nd, 2011 No comments

    Now we will be using one click like button for our clients and our own facebook page.
    Once click facebook like button helps gain facebook page fans faster and easily.
    Its very important for businesses to get likes for there page, but normally its not achieved because customers are not giving enough time to visit your page read about it and then locate like button and then click on it.
    Since it requires more than 1 click and other distractions its hard to convert page visitor in to fan.
    But with the help of one click like button, it just needs customers to click on that tiny button to like your page.
    Provided customer is logged in to their profile and 70% of people are logged in to their facebook account while surfing web, if customer is not logged in then browser will ask customer to log in to facebook to like.
    The beauty of one click like button is that it can be embedded in to Email, Blog, Newsletters, Posts, etc.
    Here is one click like button for Meticul Solutions facebook page, Click it Just Once, Thanks

    Categories: Social Media Tags:

    Recommendations when you want them

    June 2nd, 2011 No comments

    Google +1 Button

    The +1 button is shorthand for “this is pretty cool” or “you should check this out.”

    Click +1 to publicly give something your stamp of approval. Your +1′s can help friends, contacts, and others on the web find the best stuff when they search.
    See +1′s

    Sometimes it’s easier to find exactly what you’re looking for when someone you know already found it. Get recommendations for the things that interest you, right when you want them, in your search results.

    The next time you’re trying to remember that bed and breakfast your buddy was raving about, or find a great charity to support, a +1 could help you out. Just make sure you’re signed in to your Google Account.
    Show +1′s

    In order to +1 things, you first need a public Google profile. This helps people see who recommended that tasty recipe or great campsite. When you create a profile, it’s visible to anyone and connections with your email address can easily find it.

    Your +1’s are stored in a new tab on your Google profile. You can show your +1’s tab to the world, or keep it private and just use it to personally manage the ever-expanding record of things you love around the web.

    Categories: Social Media Tags:

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